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Michael Zaransky’s Blog

2905, 2019

How to Market Your Multifamily Property

Once upon a time properties for rent or sale were advertised in magazines or special newspaper sections in the hope that someone would pick one up, find something they liked, maybe figure out how to drive by the property and then call an agent. Obviously, [...]

2204, 2019

Building a Community, Not Just a Property: Yes, It Can Be Done

With the dramatic rise in multi-family rentals in the United States, tenant retention depends largely on them feeling part of a community. When tenants have a sense of belonging, occupancy has been shown to increase. Millennials and empty nesters make up the majority of multifamily [...]

1504, 2019

Secondary, Tertiary Markets Are of Prime Appeal

If any real estate trend has become obvious in recent years, it is this: Things are happening in the secondary and tertiary markets. Big things. That’s where the jobs are and where the cost of living is most favorable -- and where, as a result, [...]

804, 2019

Tech’s Continuing Impact on Multifamily Properties

Real estate is a Goliath, the largest asset class in the world. Yet for a very long time it failed to measure up to other industries in one very significant way -- an embrace of technology. That has begun to change, with one of the [...]

1303, 2019

Landscaping: Fertile Ground for Adding Value to Your Property

  There are many ways to add value to an existing property, and one of the best is to invest in professional landscaping. A coveted multi-family property has curb appeal, meaning residents should feel a sense of pride as they approach the entrance. It also [...]

Michael Zaransky
Michael Zaransky
Co-CEO at Prime Property Investors, Ltd. Managing Principal at MZ Capital Partners

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